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BROCK AND SABLE GO “DEEP”

The 3rdstringsafety has recently entered a partnership with betus.com and we will occasionally be posting articles from them. This is the first of two to be posted today.

Don’t you just LOVE matrimonial matches made in narcissistic heaven? For instance, take the union between Brock Lesnar, your new undisputed UFC heavyweight champion (I don’t know why there would have been a dispute in the first place, since one entity controlled the whole thing, but that’s another story), whose core marketing strategy involves flipping the bird to everyone within eyesight and bad-mouthing everyone and everything within earshot (Paul Malignaggi took lessons, if you saw the fights last weekend) and Rena Mero, a name you may not know because she’s had a bit of a branding c**kblock, having to begrudgingly shed that “Sable” label.

That doesn’t keep a good girl down, though. Consider the savvy of Rena, who once sued someone (Vince McMahon) because she didn’t want to take her clothes off for cheap exploitation, only to use that particular “controversy,” in effect, as a publicity boost so that she could take her clothes off for someone else, for more money and more of an audience. Hey, Paris Hilton ain’t got nothin’ on this babe. She’s got enough smarts and survival instincts (you can insert “love and compassion” here if you’re part of her fan club) that she was able to dump a wrestler on his way out and pushing 50 and take up with a guy ten years younger who was on his way to crossover success in the UFC, and now she is the First Lady of mixed martial arts, beating out noted thespian Jenna Jameson in what is a close call.

Lesnar, a walking, talking advertisement for performance-enhancing substances who is now listed at BetUS as a +175 MMA betting underdog should he ever face Fedor Emilianenko in MMA competition (I trust that is either in a ring, cage, octagon or with those musical chairs that break over your head in the WWE), owns a clothing line named “Death Clutch.”

Brock Lesnar’s wife was born Rena Greek. That’s almost too good to be true. Lesnar himself wore #69 in his brief stint in training camp with the Minnesota Vikings five years ago. She got engaged to Mero at about that time. How subliminal. How subtle.

Lesnar, after his UFC 100 win over Frank Mir, said, “Hell, I may even get on top of my wife tonight.”

Wait a minute guy, you’re going a little bit too far with that (or maybe the problem is that YOU’RE going too far and we aren’t. I’m so confused). I don’t know, maybe Joe Louis or Rocky Marciano said that a time or two. Nevertheless, I reminisce about those days of better behavior, like when he was talking about woofing a Miller Light while standing on top of that Bud Light logo in the middle of the Octagon.

He’s talking about the REAL wife, right? Not the “common law” wife, not the “ring persona” wife, not the TV wife? Man, I realize this is all short-term stuff, but how about a little R-E-S-P-E-C-T out there in shallow-land?

I doubt she’s sweating it.

Certainly Ms. Mero (or Mrs. Lesnar) knows all about shock value and cheap publicity. Do you remember when Mero, then known as “Sable,” filed a $110 million lawsuit against the WWF (as it was known at the time), which claimed “sexual harassment” because they wanted her to go topless? If I’m not mistaken, didn’t she pose for a Playboy layout just a few months after that suit was filed? Then didn’t she do it again? And again? During an interview, she admitted that she had been negotiating with Playboy for two years leading up to that first pictorial. I guess as far as lawsuits are concerned, it’s all in the timing.

Erin Andrews of ESPN (that’s her name, right?), who is currently in her 14th minute of fame (tick, tick, tick, tick), is ripping a page from that book – extremely offended that someone looked at her through a hotel keyhole, or something, exploiting her as some kind of sex kitten on YouTube and whatnot, while at the same time negotiating for a couple of sexy, suggestive layouts with well-muscled athletes all around. And I’m sure the offers continue to pour in….for now. Hey Erin, might as well take ‘em. As soon as they find another 5′10″ vixen happy to sell herself, they’ll stop coming.

The thing with Lesnar, which may have started when they were wrestling together (figuratively speaking, I think) in the New Japan promotion while she was still married to Marc Mero, has already survived a breakup of sorts, but marriage (legal or otherwise) ensued.

Poor Mark. He was probably so heart-broken and desperate for attention that he was reduced to taking the opportunity to trash the wrestling business in the wake of the Chris Benoit tragedy, but I haven’t heard much from him since. Have you?

Meanwhile, I’ve got to hand it to Lesnar. There hasn’t been one domestic violence incident, or at least one that I’ve heard about, and that may be a little surprising for a guy who has an affinity for names like “Death Clutch.”

Of course, the night is young, as they say. The thing about ‘roid rage is that it could potentially transform something from a narcissistic heaven to a narcissistic hell. Keep an eye on BetUS for sports gambling opportunities and another on TMZ.

I do keep seeing rumors of a sex tape that’s been stolen, and that might be the next logical “branding” step, but this G.I. Joe/Barbie combo would be too smart not to get some residuals off an extravaganza like that. Breeding seems to be on the agenda. Or haven’t you heard? There is now a child, and wouldn’t you know – they’ve named him “Turk.”

So I guess they’re grooming him for the “squared circle” already.

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